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The inaugural USA Pro Cycling Challenge, a week long bike race set in 8 different towns spread across the Rockies in Colorado, used 3 Large Bright Jumbo Screens to bring the fans the most exciting and interactive race possible. The live broadcast, seen on the VS Network and NBC, was fed to the Mobile Jumbotrons and piped to the audience as if they were watching a huge TV. The fans got the best coverage and analysis available while still enjoying the race from the event itself with thousands of other fans! The “in your face” coverage was especially important to fans that show up for a bike race in the U.S., as Americans don’t typically understand all the ins and outs of professional cycling because of the low exposure compared to Europe. The commentators kept the fans informed, and the large, bright video kept them entertained.

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